Hill shapes
How does nature communicate? It considers proximity, relevance, context, and other things.
Learning journal activity
- Reflect on the following in your journal
- Who might your audience be?
- What do you need them to understand?
- How might you get your message across in a way that could inspire action or change?
- How relevant are the 14 nature inspired guidelines for you and your chosen work?
How does nature communicate? It considers proximity, relevance, context, and other things.
Reading
Read the Executive Summary and the 14 guidelines (pages iv – x) of this 2010 thesis Nature Inspired Guidelines to Effectively Communicate Sustainability Messages (Altmann, AJ., Givon, M., & Shand, HA.) and think about how you might apply these guidelines to your communication project.
Learning journal activity
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