In this video, Pink proposes that the foundational qualities that allow us to engage in ethical and effective persuasion are attunement, buoyancy, and clarity. These qualities involve developing perspective-taking skills, personal resilience, and the ability to help people clarify their needs and options.
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View video – influenceatwork.com: Science of Persuasion. [11:50 min.]
This animated video presents research-based business examples of how applying the six principles of persuasion can influence people to say yes to your proposals.
Media
In this video, Pink proposes that the foundational qualities that allow us to engage in ethical and effective persuasion are attunement, buoyancy, and clarity. These qualities involve developing perspective-taking skills, personal resilience, and the ability to help people clarify their needs and options.
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