CCOM102

  • Creating effective business presentations
  • Startup
    • Start here
    • About
  • Course guide
    • Overview – Aims and learning outcomes
    • Syllabus
    • Learning challenges
    • Resources
    • Learning journal
    • Acknowledgements
  • Interactions
    • Course announcements
    • Course feed
  • Learning pathways
    • Developing Business Presentations
    • Presentations to Inform
    • Presentations to persuade
    • Nonverbal Delivery Techniques
    • Survey of presentation contexts
    • Assessment

Presentations to persuade

1. Overview and objectives
2. Persuasion
3. Video signpost – Cialdini and Pink
4. Making an argument
5. Video signpost – BT and Kuglich
6. Ethical communication
7. Video signpost – Norman and Packard
8. Discussion Forum – Ethical versus unethical persuasion
9. Sample persuasive speech
10. Video Signpost-Williams
11. Elevator speech
12. Video signpost – Saylor
13. Start – Elevator speech challenge
14. Tasks – Elevator speech challenge
15. Outputs – Elevator speech challenge

Outputs – Elevator speech challenge

activity

Elevator Speech Outputs

Create a video of an elevator speech. Your 90 second speech can be a self-introduction for micro-interview or networking purposes, or a sales pitch for a product or service of your choice. To access collegial feedback on your speech, please post your video in the general course forum if you are comfortable doing so.

Also, use the readings and videos in this topic to self-assess if your elevator speech is effective.

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