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  • Becoming an entrepreneur
  • Startup
    • Start here
    • About
    • Site map
  • Course guide
    • Overview
    • Learning outcome and objectives
    • Syllabus and Learning challenges
    • Recommended Resources
    • Qualification options
    • Acknowledgements
  • Interactions
    • Course announcements
    • Course feed
  • Learning pathways
    • Orientation
    • The nature of entrepreneurship
    • What makes a successful entrepreneur?
    • Entrepreneurs as small business owners
    • Before starting your own business
  • Assessment
    • Assessment Overview
    • Certification and qualification options
    • How to certify participation
    • About stackable micro-credentials
    • Certificate Higher Education Business
    • IENT101 EduBit
    • IENT101 Rubric

Before starting your own business

1. Overview
2. Video signpost
3. Questions to ask before starting a business
4. Market analysis – useful definitions
5. Competitive intelligence
6. How to conduct market research
7. Market exchanges and partnerships
8. Due diligence
9. Start – market research challenge
10. Tasks – market research challenge
11. Outputs – market research challenge
12. Quiz

Start – market research challenge

summary

Challenge summary

Summary: Demonstrate your understanding of market research.
Time7.svg
1.5 hours

Start here

web resources

Stimulus resources

  • Guide to market research and analysis
  • Sections 1-5 pages 1-14 A general introduction to the design of questionnaires for survey research
  • Survey Questions That Work

objectives

Purpose

The purpose of this learning challenge is to:

  • create some questions you would use in a market research questionnaire.

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OERu Course Snapshot, updated Sat, 14 Nov 2020 08:15:01 GMT

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